Future-thinking banks need to raise the bar on their digital offerings. As fintechs continue to lead the charge in winning over consumers with user-friendly interfaces and apps, traditional banks need to improve on mobile functionality to satisfy a growing consumers appetite for innovative mobile banking applications.
At the crux of this focus is user experience (UX). Discover our latest insights from our Global Digital Banking Survey on why traditional banking institutions need to develop features that leverage mobile’s unique opportunities and prioritise innovation to rival market disruptors.
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