Empower your decision-making with
in-depth insights into businesses
Unlock valuable insights into business usage, needs and attitudes toward financial services to help you make informed decisions and drive growth.
Get a competitive edge
RFI Global’s Council programmes provide a detailed analysis of business usage, needs and behaviours across products, segments and channels to inform your strategy and day-to-day decisions.
Intelligence to understand your business banking customers and prospects
Powered by insights from over 25,000 businesses annually, our insights address your specific priorities and offer up-to-date intelligence across all financial products, helping you understand your customers and prospects at a deeper level.
Leverage insights from RFI Global experts to stay ahead of trends, anticipate market shifts and monitor your performance. Gain the knowledge you need to drive customer acquisition, engagement and retention, streamline operations and fuel sustainable growth.
RFI Global consultants specialise exclusively in financial services research, providing the expertise and impactful analysis needed to unlock deep insights into your business banking customers, empowering you to make informed decisions and stay ahead in the market.
What makes RFI Global’s Business Banking Councils unique?
- Comprehensive insights: An in-depth understanding of your business banking customers' behaviours and decision drivers, enabling you to drive acquisition, enhance retention and fuel growth.
- Stay ahead of trends: Regular insights into the evolving financial services landscape help you anticipate market shifts and maintain a competitive edge.
- Competitive advantage: Unlock a deep understanding of competitor activity to benchmark and improve your performance against competitors.
- Expert guidance: Benefit from the sector expertise of RFI Global’s dedicated financial services research specialists.
- Robust intelligence: Make informed investment decisions with data-driven insights to guide strategic planning and market positioning.
- Optimise product performance: Benchmark your product performance to meet market demands and maximise impact.
Capture in-depth business banking insights
Small and mid-market enterprise (SME & MME) banking:
- Primary banking relationships, advocacy, acquisition and switching
- Product needs and usage of deposits, cards and lending
- Channel preferences and usage
- Digital opportunities and threats
- Online and app experiences and pain points
- Integration with accounting and other third-party software
Business payments:
- Payment method usage and preferences
- Awareness, perception and adoption of new solutions
- Experience with cross-border payments
- Drivers of credit card choice, key metrics and rewards
- Awareness, usage and barriers to virtual card adoption
- Differences by industry, revenue, number of employees, and other firmographic criteria
Merchant acceptance:
- Trends in payment acceptance, including emerging methods
- Meet business banking and payment needs
- Key drivers of acquirer choice, satisfaction and advocacy
- The impact of challenger brands
- Pricing plan preferences
- Differences between physical and online merchants
Trusted by leading financial institutions around the world, RFI Global Council programmes help you track KPIs, stay informed on trends and monitor competitor moves with confidence.
Business Councils
Canada
Business Payments
Merchant Acceptance
SME & MME Banking
US
Business Payments
Merchant Acceptance
SME & MME Banking
China
SME Banking
Hong Kong
SME Banking
Singapore
SME Banking
Malaysia
Banking and payments
Australia
Business Payments
Merchant Acceptance
SME Banking
SME Digital Banking
New Zealand
Merchant Acceptance
SME Banking
UAE
SME Banking
UK
Business Payments
Merchant Acceptance
SME & MME Banking
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