

Luke Allchin is Director and Product Manager for RFI Global’s North America studies. He brings a wealth of expertise as a financial services analyst and researcher and plays a vital role in helping clients to understand the evolving financial needs of consumers, identify emerging trends, and uncover new growth opportunities. He is a recognised retail finance specialist and thought leader.
Drawing on insights from MacroMonitor, RFI Global’s US household survey, Luke writes about topical challenges for US institutions, providing a clear consumer perspective grounded in data. Topics include payments, digital banking, switching, investment behaviour, financial inclusion and the evolving needs of US consumers.
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