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Unlock unparalleled insight into the financial needs of US households

  • DATE : April 16, 2025

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Representing the views of 130 million US households, MacroMonitor uniquely provides 360º insights into all aspects of household financial behavior, attitudes, needs, relationships and trends.


Our robust data covers every financial product, providing the actionable insights you need to drive growth.

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80,000 voices: Celebrating Australia’s best financial services brands in 2025

80,000 voices: Celebrating Australia’s best financial services brands in 2025

  • RFI Global hosted the 2025 Banking & Finance Awards at Meta Sydney, celebrating leaders in customer experience across banking and insurance.
Banking Uncovered Episode 17: The consumer trends defining the future of US financial services in 2025

Episode 17: The consumer trends defining the future of US financial services in 2025

  • Charles Green discusses the key US consumer trends driving change in 2025 and beyond with Jim Langston and Luke Allchin.
Australia’s leading financial services brands and the drivers of their success

Australian Banking & Finance Awards 2025

  • Discover which Australian banks excel in 2025. See the award winners and key trends. Download the guide today.
Banking Uncovered Episode 16: Cash, fintechs and regulation - A global perspective on the future banking landscape

Episode 16: Cash, fintechs and regulation – A global perspective on the future banking landscape

  • Clinton Cheng discusses the impact of fintech innovation, cash trends, and regulations on the evolving global banking landscape.
The rise and fall of liquid wealth in the United States

The rise and fall of liquid wealth in the United States

  • Liquid wealth has dropped since 2022, but total wealth is rising. Discover where US investors are moving their money.
Banking on women: The rise of female SMEs and how financial institutions can step up

Banking on women: The rise of female SMEs and how financial institutions can step up

  • Female-led SMEs are rising, yet funding and support lag. How can banks step up? Discover key insights this IWD.
Banking Uncovered Episode 15: Delivering customer excellence - why relationship banking still matters in a digital world 

Episode 15: Delivering customer excellence – why relationship banking still matters in a digital world 

  • Jason Yetton discusses the role of banks in economic empowerment, and Westpac’s ongoing transformation to better serve customers.
The future of investing: How GenZ is shaping the financial landscape

The future of investing: How GenZ is shaping the financial landscape

  • With $360B in spending power, GenZ is disrupting finance—only 66% use brokerages vs. 92% of Boomers, favoring fintech instead.
RFI Global helps the world’s leading financial service providers move nimbly and confidently from question to action with our data-honed intelligence, global market perspective and unparalleled regional insights.
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