Since 1978, we’ve been conducting comprehensive biennial surveys of US households to collect reliable, validated, single-source research about US economic households’ needs, attitudes and behaviors to enable financial institutions to make more informed business decisions.
Challenge us today to give you actionable data insights that could help alleviate one or more of your current pain points – free of charge and without any obligations.
To discover the type of insight you could benefit from, download our free report now.
Over 40 years of US economic household needs
Reliable, validated single-source research
East to interpret, actionable insight
Information and advice
And much more!
Comprehensive and detailed financial dataset capturing the needs, attitudes, and behaviors of US households.
Covers all aspects of finance including transactions, credit, assets, protection, and information.
Over 40 years of research data that can be analyzed for trends, providing prompt and efficient responses while saving time and resources.
Trusted by renowned institutions such as Wells Fargo, Schwab, and Capital One, for market sizing and audience segmentation.
Access to complete MacroMonitor data for diverse segments including Asian, Hispanic, Black, Ultra High Financial Asset, and Youth.
Robust methodology and ability to project data to all US households; historical trends dating back to 1992.